AM Best Advertising Services

Complete Your Strategy for Reaching Insurance Industry Leaders

In today’s world, everyone is inundated with information. For your message to be impactful, your media buy needs to be innovative and reach your target audience. When you advertise with AM Best, you’ll reach our audience of insurance industry decision makers who depend on our exclusive reporting and research to keep abreast of trends and developments in this ever-changing marketplace. Our Regional Account Managers can create custom multimedia packages to help increase your business' brand recognition and build connections throughout the industry.

Upcoming Cross-Media Opportunity

	What the AI Revolution Means for Insurers, Insureds and the Insurance Workforce — October, November (Ad Close 10/1/2023) Connect with insurance professionals at every level by advertising in AM Best's award-winning cross-media series. Our next special four-part panel presentation will air in October, with in-depth coverage appearing in the November issue of Best's Review. Take advantage of this offer and get long-term brand exposure across multiple AM Best news channels. The series will cover the following topics: How AI is Remaking Insurance Organizations: What functions will be handled substantially by AI, and what insurance functions, if any, will AI never perform? What are insurers’ best practices for integrating AI? How AI Is Remaking the Insurance Workforce: Which jobs are at risk, and which have been enhanced in selling, underwriting, claims, asset management, operations and more? How can insurance professionals avoid occupational obsolescence? What the AI Revolution Means for Insurance Prospects, Policyholders and Regulators: AI is changing risk selection, marketing and policyholder relations. Regulators are increasingly skeptical of insurers who can’t explain how their own algorithms work

Upcoming Best's Review Opportunities

	Property Report — November 2023 (Ad Close 10/2/2023): Featured Advertiser Package Commercial property and homeowners insurance play a crucial role in the property/casualty sector. Exclusive Rankings and Listings Top Homeowners Insurers Top Workers’ Compensation Insurers P/C Asset Distribution Issues & Answers Special Advertising Workers' Comp Insurance Outlook — December 2023 (Ad Close 11/6/2023): Featured Advertiser Package Industry experts look ahead to 2024 and share their views about the issues and trends that will impact the industry. Exclusive Rankings and Listings Top U.S. Ocean Marine, Inland Marine, Fire & Allied Writers (Ranked and Direct Premiums Written) Auditors and Actuaries Issues & Answers Special Advertising Accounting & Actuarial Services Guide to Understanding the Insurance Industry — January 2024 (Ad Close 12/1/2023): Featured Advertiser Package AM Best publishes its invaluable introductory guide to the insurance industry.

Customizable Advertising Formats

	Online Reach your target audience with an ad on Best’s Review or Best's Calendar, where insurance professionals go to keep up on industry events; or on Best’s News, our online portal for global news, critical analysis and thought leadership.
	Video Get the views your ad deserves by placing it on AM Best TV, our free streaming video service with content receiving nearly 500,000 impressions. We also offer advertising on our daily AM Best TV email.
	Webinar Receive prominent branding, qualified leads and long-term exposure when you showcase your expertise by sponsoring a topic-driven webinar. Watch our video to learn more.
	Email Get your message delivered directly to insurance professionals' in-boxes on a daily or weekly basis with one of our emails.
	Print Feature your ad alongside news articles in Best's Review, the insurance industry's most valued magazine. View the 2023 Editorial Calendar.
	Multimedia Take advantage of our Issues & Answers special advertising sections and reach our readers in a unique format--an interview with a Best's Review editor. Watch our video to learn more. Fast-track your message to your target audience with an ad in the Best's Review Digital Supplement and corresponding email. Connect with insurance professionals at every level by advertising in AM Best's award-winning special industry presentations.

Questions? Contact our Advertising Services Business Development team at (908) 882-1706.